User Experience and the Semantic Web

Josh Simerman's Blog
in

Google = SkyNet ?

Check out - http://www.business2.com/b2/web/articles/0,17863,1093558-1,00.html.

The point of the article is a new move by Google into yet another sector of information suppliers. GoogleNet (hence the title of this entry) aims to put free Wi-Fi wireless service across the country. Google gains the advantage of serving contextual ads targeted specifically at an individual’s physical location, with the hopes of increasing ad revenue by increasing the potential ROI of local advertising dollars. It could also expand Google’s overall market in the ad space by tempting the “last-mile” of small businesses that likely haven’t seen any advantage to the current methods of targeted internet advertising. In addition to potential ad revenue growth, Google will be helping to deliver broadband to a much broader audience, which increases the market for new applications such as video searches and Google Earth. According to company officials, there is no immediate threat of existing ISPs, who would likely find it difficult to compete with a free broadband service, but merely another attempt to fulfill the company’s mission to “organize the world's information and make it universally useful and accessible”. Competition is a great thing… just until they introduce a human-like machine who’s secret mission is to go back in time and eliminate Sarah Connor.

 

Comments

Abhang Rane said:

Hi there,
Ill be soon joining Clarity after I graduate this summer from IU. My university has a good research going on Search engines and my course Web Mining is all about scientifically chewing on the algorithms which Google use and which might be the future of search engines. I liked your blog because of the equality you have at the top of your blog. After studying several algorithms, I have found several problems with Google search like the similarpages feature. Google works on Page rank which is an algorithm completely based on link structure and ignores the content of the page. But surely Google has done a brilliant job and though there are other algos in the literature like the Klienberg (HITS) algorithm which might perform well, GOOGLE has taken over the world. I have some movie clips which portrays a scary picture what google might do with our daily lives.

Sorry for the extra long message, but this topic would turn anyone one.

Thanks
Abhang
# March 28, 2007 2:42 PM
Leave a Comment

(required) 

(required) 

(optional)

(required)